Technical Guruji is a preferred Indian YouTuber known for his gadgets unboxing and also reviews. YouTuber, whose real name is Gaurav Chaudhury, has over 11 million subscriber on the video-sharing network. Technical Guruji is at the centre of conflict after the YouTuber introduced Galaxy M phones at Samsung’s event recently.
Taking a swipe at the YouTuber, Xiaomi VP Manu Kumar Jain stated in a tweet, “Ironical to see technology blog writers get up on phase at product launches, chatting all great features of the product (maybe affected by monetary repayment). As a reviewer, users depend upon you to be open & truthful about any item. How can this be described as ‘honest’ media?”
Kiska baja? Samsung ka band baja 🤣
You startled the so called smartphone empire they had created by offering misleading specs at exorbitant prices to cover their media spends. On the other hand you guys built it with honest pricing and maverick marketing. Respect @manukumarjain https://t.co/tOd8PA3Iqg
— Nikhil Chawla (@nikhilchawla) January 28, 2019
A day after Jain’s tweet, Technical Guruji published a bend test of Xiaomi’s upcoming Redmi Note 7. The YouTuber later on made it clear that the bend test wasn’t in action to Jain’s remarks. He also guaranteed to conduct another bend examination of Redmi Note 7.
— Gaurav Chaudhary (@TechnicalGuruji) January 30, 2019
“Xiaomi has actually been number one in the Indian market for quite some time. That claimed, Samsung Galaxy M10 as well as M20 are remarkable devices as well as most likely Xiaomi recognizes this. Xiaomi has additionally utilized influencers in the past to promote its phones, for instance Poco F1,” a preferred modern technology YouTuber told Hindustan Times.
“Samsung may have done it for the very first time however a lot of other brand names have actually thrived on influencer marketing. I believe a disclosure should remain in area whenever such brand name organizations are made. While Manu Kumar Jain increased some valid factors, it’s regrettably an expanding society in the consumer technology area,” said Abhishek Baxi, a Delhi-based innovation journalist.